Critchfield’s chief of staff first met with PragerU in January, emails show

One of the state’s most prominent education leaders met with PragerU representatives about the conservative nonprofit’s curriculum in January, according to emails EdNews obtained through a public records request. 

By October, the state endorsed the controversial curriculum. At that time, state superintendent Debbie Critchfield told EdNews that she started looking into partnering with PragerU after Treasure Valley patrons asked her to do so in “June-ish.”

But email records show PragerU’s curriculum was on the state’s radar much earlier.

Greg Wilson, Critchfield’s chief of staff, first met with PragerU representatives on Jan. 10. The next week, Dzana Homan, PragerU’s head of education outreach, emailed Wilson to express her “sincere appreciation” for his “readiness to introduce the implementation of PragerU Supplemental Education content to Superintendent Critchfield.” 

“Please let me know if there’s anything I can do to further assist in preparing you for a conversation with the Superintendent Crishfield (sic),” she wrote. 

That January meeting was “preliminary in nature,” according to Scott Graf, the Idaho Department of Education’s communications director. “We tabled any further substantive discussion at that point,” Graf wrote in a Wednesday email to EdNews. Discussions with PragerU were “revived” in early summer when Critchfield “began to hear from constituents about their interest in seeing the materials made available in Idaho,” Graf wrote.

PragerU representatives spent months pushing Wilson to connect them with Critchfield, the emails show. She eventually met with them in late July, and by September the state and PragerU were in accelerated talks. By Oct. 24, the partnership was made official with coordinated, joint announcements.

Read more about PragerU and its curriculum here, and about reactions to the curriculum in Idaho here

The emails EdNews obtained shine a light on the months-long process  — previously out of the public eye — that led up to Critchfield’s endorsement of the conservative curriculum.

Idaho is one of a handful of states that have partnered with PragerU, a conservative nonprofit that “offers a free alternative to the dominant left-wing ideology in culture, media, and education.” The curriculum is supplemental and not required — school trustees must approve the curriculum at the local level before it can be used in classrooms. 

PragerU repeatedly requested a Critchfield meeting. It happened months later, and talks quickly accelerated. 

Homan first emailed Wilson in December 2023. He took a meeting in January, but then seemed to keep PragerU at a distance. For months, Homan persistently emailed Wilson to request a meeting with Critchfield  — which eventually happened, but not until July 31. 

Homan also had access to Critchfield’s personal email address, and on Aug. 1, emailed Wilson to ask for her “business email,” which he provided the following day.

A constituent gave Critchfield’s personal Gmail address to PragerU, Graf said, and Critchfield did not receive or send any PragerU-related emails from her Gmail account.

After the first meeting with Critchfield on July 31, reciprocal communications between the state and PragerU seemed to pick up.

In August and September, there were at least three more video meetings between state officials and PragerU representatives.

And on Sept. 30, Homan sent Wilson a copy of PragerU’s curriculum and its alignment with Idaho’s content standards, requesting feedback by Oct. 9. Wilson said the state’s curriculum and content staff would look it over.

He provided feedback eight business days later, as requested: “Overall, it looks good to us.”

In October, PragerU said its curriculum went through a “rigorous approval process” before Idaho accepted it. 

When asked how much time curriculum staffers spent looking over the materials, Graf said the “department’s review of the materials began in July and concluded in October,” and entailed looking at the PragerU content itself, and its alignment with state social studies standards. Critchfield told EdNews in October that she spent her summer reviewing the materials. 

When for-profit publishers want their content to be state-approved, it goes through a public, multistep review process and must be OK’d by a committee of stakeholders and by the State Board of Education. But “open resource providers, or those who make their material available to users at no cost, rarely go through this process,” Graf said. PragerU created and provided its curriculum at no cost to Idaho taxpayers or schools.

By the end of September, IDE staff members were also working with PragerU on content to roll out with the announcement of their partnership, including a video interview with Critchfield. The IDE proofread and approved the questions she was asked beforehand, provided suggestions for B-roll to be included in the video, and reviewed the video before it was released.

PragerU also mentioned its close working relationship with Breitbart News Network, a conservative news outlet, and offered to work with them or another outlet on an “exclusive article” about the partnership with Idaho. 

The state declined the offer.

PragerU and Idaho schools: A timeline

Below is a detailed timeline of contact between PragerU and the IDE in the months that led up to Critchfield’s endorsement of PragerU curriculum, according to email records.

Emails show Wilson met with PragerU in January. After that, PragerU spent months pushing for a meeting with Critchfield. 

Dec. 28, 2023: Dzana Homan, PragerU’s head of education outreach, emails Greg Wilson, Critchfield’s chief of staff, to schedule a discussion. The email’s subject line is “PragerU and ID schools”

Jan. 10, 2024: A Zoom meeting is scheduled between Homan, Wilson, and Jessica Sherk, PragerU’s chief of staff. 

Jan. 15, 2024: Homan emails Wilson to follow up on the meeting: “Our conversation last week was a pleasure.” She expresses appreciation for his “readiness to introduce the implementation” of PragerU’s curriculum to Critchfield, and offers further assistance to prepare him for the conversation with Critchfield. 

Feb. 15, 2024: Homan emails Wilson to schedule a call to “further discuss the partnership with PragerU and prepare the call with the Superintendent Critchfield.”

April 8, 2024: Homan emails Wilson to set up a call with him and Critchfield. 

May 2, 2024: Homan emails Wilson again to set up a meeting. “We are also hoping to eventually schedule an introduction to Superintendent Critchfield,” she writes. 

June 27, 2024: A Zoom meeting is scheduled between Wilson and Homan. 

 

Critchfield meets with PragerU on July 31

July 31, 2024: Homan emails Taylor Baggerly, Critchfield’s executive assistant: “We had a wonderful call with Superintendent Debbie and Greg today.” She requests another meeting in a few weeks. 

Aug. 1, 2024: Homan emails Wilson requesting Critchfield’s “business email” because she only has her Gmail contact. Wilson provides her the state email address on Aug. 2. 

 

Curriculum and standards-focused meetings begin

Aug. 28, 2024: A Zoom meeting is scheduled between Wilson and Cathryn Collins, the executive assistant to the PragerU CEO Marissa Streit. The subject line is “PragerU | SDE Curriculum Call.”

Sept. 6: A Zoom meeting is scheduled between Homan and Wilson to discuss standards. 

Sept. 24, 2024: A zoom meeting is scheduled between IDE and Prager U staff with the subject line: “ID / PRAGERU WORKFLOW CALL.”

Sept. 24, 2024: Sherk sends Wilson and Graf the questions Streit will ask Critchfield during a video interview, seeking their feedback and approval. 

Sept. 30, 2024: Homan emails Wilson the “alignment and crosswalk between our Supplemental Education Content and Idaho K-12 Social Studies standards” for review, and asks that he provide feedback by Oct. 9.

Oct. 1, 2024: Homan sends Wilson the “Civics-focused Constitution content crosswalk!”

Oct. 8, 2024: Sabrina Kosmas, director of outreach for PragerU, offers to do an “exclusive article announcing the partnership with one of our media connections,” and says she has a “close relationship with Breitbart,” a conservative news outlet. Graf declines the offer on Oct. 9. 

Oct. 9, 2024: Wilson emails Homan with feedback about the materials and their alignment to Idaho’s content standards: “Overall, it looks good to us.” He requests a call later that day. “We want to talk next steps, etc.”

 

A partnership announcement date is set

Oct. 11: Homan emails IDE and PragerU staff members to confirm that they will announce their partnership on Oct. 24. Both entities work closely together on that in the weeks that follow. 

Oct. 24: PragerU and the IDE jointly announce the partnership via a webpage and press release. 

Idaho Education News data analyst Randy Schrader contributed to this report. 

Carly Flandro

Carly Flandro

Carly Flandro reports from her hometown of Pocatello. Prior to joining EdNews, she taught English at Century High and was a reporter for the Bozeman Daily Chronicle. She has won state and regional journalism awards, and her work has appeared in newspapers throughout the West. Flandro has a bachelor’s degree in print journalism and Spanish from the University of Montana, and a master’s degree in English from Idaho State University. You can email her at [email protected] or call or text her at (208) 317-4287.

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